April 07, 2013

The Reluctant Online Networker - What's That?

Have you heard of the term "digital influence"?  Do you have it?  With the explosion of social media, we are now "social networking" which means that we are connecting, networking and building community in a whole new way. We have moved from being a part of in-person communities to also contributing to online communities and with that, our reputation, or our "personal brand", has taken on a whole new meaning.

This idea began to form in my mind when I watched the Social Media Revolution 2013.



It explicitly talks about the brand that we are becoming and the role Social Media has to play.  All made sense.  Then I read this article on Forbes.com - 2013: The Year of Social HR.  It talks about the role of personal brand in our careers.  Put this all together and I started to think about how we are networking online, how we are building connections and creating our personal brands.

So, in addition to a workshop for The Reluctant Networker (which is about networking in person), I also created a workshop about networking online, to generate some discussion, to share some of these thoughts and to intersect the concepts of networking and personal branding.  The Reluctant Online Networker will make for an interesting workshop! 

The number of ways we can be online is also overwhelming, Facebook, Twitter, Linked In, Goggle +, Pinterest.....the list goes on and on.  This workshop is not about learning how to tweet or how to post on Facebook. It is about understanding what it means to be "social" online and how to manage it.

Welcome to the world of digital influence! Learn how to consciously build community, manage your online presence and build your personal brand. Whether you are looking for work, building your business or just wanting to know who to connect with on Linked In, this workshop will help you be intentional with your online presence.

This workshop will help you build your personal brand, manage your digital influence, and identify ways you can build your network, be of service to others and make great connections, even friends, all online!

Workshop to be held in Fall 2013.

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